Answer engine optimization
Get mentioned, and get traffic from AI assisted sources. Get a comprehensive AEO audit, strategy, and prompt tracking for your business
The way people discover your business is changing
Do you know how AI tools understand, describe, and recommend your business?
Understand AI visibility
See what ChatGPT is saying about your business
Grow mentions and website traffic
Gain new users and leads from AI sources
Clarify your brand reputation
Ensure brand accuracy from AI sources
Increase discoverability and control brand reputation
An effective AEO approach develops a strategy that answers the following questions:
What questions are your ideal customers asking on AI platforms?
How is your business being positioned in AI-generated responses
How much traffic are AI assistants sending to your website?
What content is influencing AI recommendations of your business?
expected drop in traditional search volume in 2026
weekly active users on ChatGPT
increase in conversion rates from AI traffic compared to traditional organic
Our approach
Questions about AEO services?
We got answers
Does my business need an AEO strategy?
Most recently, leading digital marketing at Oregon State Univeristy, I saw a year-over-year increase in AI traffic of 1,487% followed by another 126% increase the following year. Those are meaningful shifts in user behavior. More people are using AI assistants to answer questions, compare options, and research products and services that they would have traditionally searched for on Google. The question is no longer whether AI is influencing customer decision-making. The question is: what are these tools saying about your business, and why? That's what an AEO strategy seeks to answer.
Why is AEO so important?
We're seeing meaningful shifts in user behavior in how they discover, research, and make purchase decisions. All of that activity is happening more and more in LLM's rather than traditional search. That trend is rising every year. Without an AEO strategy, your blind to how users are using these tools to discover your business and determine fit.
How long does it take to see results?
AEO improvement doesn't happen overnight. A good rule of thumb is to expect improvement within three months of key changes. But sometimes efforts can take longer. However, you can be sure that AEO efforts are evergreen, and the improvements made will have long-lasting impact.
Do you require a long-term contract?
No. I believe great work creates lasting partnerships, not contract obligations.
How do we begin working together?
Typically, we begin with a discovery conversation, review your current marketing efforts, identify opportunities, and create a roadmap tailored to your goals.
How does an AEO strategy differ from an SEO strategy?
The good news is that AEO isn't a completely separate discipline from SEO. In fact, many of the factors that help businesses perform well in AI-generated recommendations are the same factors that have always driven strong organic search performance: expertise, authority, trust, and quality content. While AI platforms evaluate and surface information differently than traditional search engines, a strong AEO strategy is built on the same foundation as a strong SEO strategy, with additional emphasis on how AI systems discover, interpret, and reference your content. When the two work together, they play off one another to increase discoverability, reputation, and leads for your business.
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