About me
I started Desert Fox Digital after spending nearly a decade in digital marketing and seeing firsthand how transformative the right strategy can be for a business.
When digital marketing is done well, its impact is measurable. You can see what's working, what's not, and where to invest next. There’s nothing more rewarding than helping a business grow through a strategy built on real data and real results.
But effective digital marketing doesn’t happen by accident. Like any trade, it requires experience, expertise, and the integrity to stand behind the work. That's the foundation of Desert Fox Digital.
No long-term contracts. No vanity metrics. No reports that leave you wondering what all the numbers actually mean.
Instead, you'll get a clear, forward-thinking digital marketing strategy backed by reporting and analytics that connect your marketing efforts to leads, revenue, and business growth.
Your business deserves a digital partner you can trust. I'd love to be that partner.
Associate Director of Digital Marketing at Oregon State University
2024-Present
Most recently, I served as the associate director of digital marketing for Oregon State's College of Engineering, where I helped modernize the digital marketing approach for student recruitment, alumni engagement, and donor relations.
I led our SEO strategy and managed our paid ads, agency relationships, social media, website analytics, and reporting.
Those efforts contributed to the largest new undergraduate enrollment in the college's history — driven by comprehensive top-of-funnel content strategies, awareness and remarketing ad campaigns, a stronger marketing automation strategy, and improved website user experiences.
The photo here is from when I received the 2026 Distinction to the College award in recognition of that work.
Digital Marketing Analyst at Ardent Health Services
2019-2024
From 2019 to 2024, I worked for Ardent, a Nashville-based healthcare network. That's where I really honed my digital marketing skills — especially marketing data and analysis.
My job was to help our team members make data-informed marketing decisions that increased net-new patients, customer lifetime value, and brand reputation for the hospitals and clinics we operated across the country.
I moved on from Ardent because I wanted a fully in-person role, so I could work alongside people invested in the community where my family and I actually lived.
BA in Marketing from Eastern Washington University
2015-2018
My journey in marketing began in Cheney, WA, where I earned my bachelor's in marketing. That's where I fell in love with the whole idea of it — meeting people at the right time, in the right place, with the right message, and the creativity that takes.
My education at Eastern gave me the foundational understanding of how to think like a marketer, and I use those skills every day in my work.
#flyeaglesfly
A different approach
1
Long-term focus.
Many marketing agencies focus on keeping clients. I focus on building systems that help clients grow, whether they work with me for six months or six years.
2
Month-to-month.
I don't believe in locking businesses into long-term contracts. I'll recommend realistic timelines to achieve results, but you'll never be trapped in an agreement.
It keeps both of honest. If you're not happy with the work, you're free to move forward with a different strategy or partner. Meanwhile, I'm focused on providing the best possible digital marketing services that produce real results for your business.
3
You own everything.
Your website, analytics, advertising accounts, dashboards, and data are built in your systems and remain under your control. No proprietary platforms and no holding your marketing assets hostage.
4
Clear reporting.
Every client receives a custom dashboard and plain-English reporting designed to help them make better marketing decisions, not just provide vain metrics.
When did you start Desert Fox Digital?
I started Desert Fox in August 2026. And like any good startup, it began in my garage (really only because my daughters took dibs on their own bedroom).
Are you solo or do you have partners?
Desert Fox Digital is a Sole Proprietorship. At times I will contract out specialized services when necessary, like web development, or creative.
What types of businesses do you work with?
I work with growth-focused businesses that want a more strategic approach to digital marketing. Whether your goal is increasing brand awareness, generating qualified leads, improving conversion rates, or building a more effective marketing infrastructure, I provide the strategy, execution, and analytics needed to support sustainable growth.
Why the name Desert Fox Digital?
The desert fox is known for being intelligent, agile, and adaptable. Those qualities reflect how I approach digital marketing: combining strategy, data, and creativity to help businesses thrive in a constantly changing digital landscape.
How do we begin working together?
Typically, we begin with a discovery conversation, review your current marketing efforts, identify opportunities, and create a roadmap tailored to your goals.
Do you require long-term contracts?
No. I believe great work creates lasting partnerships, not contract obligations.
Do I need a large marketing budget to work with you?
Not necessarily. Some of the biggest opportunities come from improving measurement, reporting, and conversion performance before increasing ad spend.
What industries do you specialize in?
While I've worked across multiple industries, my process is built around understanding your business, customers, and goals first. Strong analytics and strategy apply regardless of industry.
Can you work with my existing website, CRM, or marketing tools?
In most cases, yes. I prefer to work within the systems you already own whenever possible and recommend changes only when they're necessary to support your goals.
Where are you located?
I'm stationed in Corvallis, OR. My family and I moved here in 2021 and I don't think we'd want to live anywhere else in the world. We love this city and the people in it...Go Beavs!
DESERT FOX DIGITAL